Brand Growth
Prevent fraud and drive growth in brand value.
Product Functionality | Types of Data | Specific Data Fields | Processing Purposes | |
App Analysis | Mandatory | Fundamental personal information | Unique device identifiers (OAID,ODID and Android ID), IP address | To generate de-identified unique identifiers for end-users, facilitating fundamental analysis. |
Basic data concerning other aspects of applications, devices, and networks | SDK or API version, platform, timestamp, system file creation time, application identifier, applicationversion, application distribution channel, application process information, sensor information, application's NFC permission status (yes or no), device's NFC capability (yes orno), device's Bluetooth capability (yes or no), device model, terminal manufacturer, terminal device operatingsystem version, session start/stop time, language locale, mobile network/country code, time zone, hard disk,CPU, and battery usage information, network information (connectivity status of WiFi network or mobilenetwork, connected WiFi BSSID or SSID information) | To conduct coarse-grained multidimensional analysis and provide data reports categorized by region andapplication version number. | ||
Optional | Optional personal information | MEID, IMEI, or Mac information | To enhance the precision of end-user identification and identify fraudulent traffic. | |
Application list | To identify, analyze, and purge fraudulent traffic. | |||
Location information (latitude and longitude, SystemID, NetworkID, and BasestationID) | To generate more precise location distribution reports and identify fraudulent traffic. | |||
Ad Tracking | Mandatory | Fundamental personal information | Unique device identifiers (OAID,ODID and Android ID), IP address | To generate de-identified unique identifiers for end-users, facilitating fundamental analysis. |
Basic data concerning other aspects of applications, devices, and networks | SDK or API version, platform, timestamp, system file creation time, application identifier, applicationversion, application distribution channel, application process information, sensor information, application's NFC permission status (yes or no), device's NFC capability (yes orno), device's Bluetooth capability (yes or no), device model, terminal manufacturer, terminal device operatingsystem version, session start/stop time, language locale, mobile network/country code, time zone, hard disk,CPU, and battery usage information, network information (connectivity status of WiFi network or mobilenetwork, connected WiFi BSSID or SSID information) | To conduct a coarse-grained multidimensional analysis, assess the effectiveness of advertisingplacements, identify, analyze, and purge fraudulent traffic. | ||
Optional | Optional personal information | MEID, IMEI, or Mac information | To enhance the precision of user identification and identify fraudulent traffic. | |
Application list | To identify, analyze, and purge fraudulent traffic. | |||
Location information (latitude and longitude, SystemID, NetworkID, and BasestationID) | To generate more precise location distribution reports and identify fraudulent traffic. |
Product Functionality | Types of Data | Specific Data Fields | Processing Purposes | |
App Analysis | Mandatory | Fundamental personal information | IP address, IDFV, and IDFA | To generate de-identified unique identifiers for end-users, facilitating fundamental analysis. |
Basic data concerning other aspects of applications, devices, and networks | SDK or API version, platform, timestamp, system file creation time, application identifier, applicationversion, application distribution channel, application process information, application's IDFA authorizationstatus, device model, terminal manufacturer, terminal device operatingsystem version, session start/stop time, language locale, mobile network/country code, time zone, hard disk,CPU, and battery usage information | To conduct coarse-grained multidimensional analysis and provide data reports categorized by region andapplication version number. | ||
Optional | Network information | WiFi network or mobile network connection status, connected WiFi BSSID or SSID information | To obtain network connection status to determine network type and approximate regional scope. | |
Location information | Latitude and longitude | To generate more precise location distribution reports and identify fraudulent traffic. | ||
Ad Tracking | Mandatory | Fundamental personal information | IP address, IDFV, and IDFA | To generate de-identified unique identifiers for end-users, facilitating fundamental analysis. |
Basic data concerning other aspects of applications, devices, and networks | SDK or API version, platform, timestamp, system file creation time, application identifier, applicationversion, application distribution channel, application process information, application's IDFA authorizationstatus, device model, terminal manufacturer, terminal device operatingsystem version, session start/stop time, language locale, mobile network/country code, time zone, hard disk,CPU, and battery usage information | To conduct a coarse-grained multidimensional analysis, assess the effectiveness of advertisingplacements, identify, analyze, and purge fraudulent traffic. | ||
Optional | Network information | WiFi network or mobile network connection status, connected WiFi BSSID or SSID information | To obtain network connection status to determine network type and approximate regional scope, and identify, analyze, and purge fraudulent traffic. | |
Location information | Latitude and longitude | To generate more precise location distribution reports and identify fraudulent traffic. |
Product Functionality | Types of Data | Specific Data Fields | Processing Purposes | |
App Analysis | Mandatory | Fundamental personal information | Unique device identifiers (OAID,ODID,AAID), IP address | To generate de-identified unique identifiers for end-users, facilitating fundamental analysis. |
Basic data concerning other aspects of applications, devices, and networks | SDK or API version, platform, timestamp, system file creation time, application identifier, applicationversion, application distribution channel, application process information, device model, terminal manufacturer, terminal device operatingsystem version, session start/stop time, language locale, mobile network/country code, time zone, hard disk,CPU, and battery usage information | To conduct coarse-grained multidimensional analysis and provide data reports categorized by region andapplication version number. | ||
Optional | Location information | Latitude and longitude | To generate more precise location distribution reports and identify fraudulent traffic. | |
Ad Tracking | Mandatory | Fundamental personal information | Unique device identifiers (OAID,ODID,AAID), IP address | To generate de-identified unique identifiers for end-users, facilitating fundamental analysis. |
Basic data concerning other aspects of applications, devices, and networks | SDK or API version, platform, timestamp, system file creation time, application identifier, applicationversion, application distribution channel, application process information, device model, terminal manufacturer, terminal device operatingsystem version, session start/stop time, language locale, mobile network/country code, time zone, hard disk,CPU, and battery usage information | To conduct a coarse-grained multidimensional analysis, assess the effectiveness of advertisingplacements, identify, analyze, and purge fraudulent traffic. | ||
Optional | Location information | Latitude and longitude | To generate more precise location distribution reports and identify fraudulent traffic. |
Name of the Permission | Purpose of the Permission |
INTERNET | To permit applications to establish online connectivity and transmit data. |
ACCESS_NETWORK_STATE | To permit applications to check the connectivity status, and suspend data transmission in instances ofnetwork irregularities. |
READ_PHONE_STATE | To generate de-identified unique identifiers for end-users. |
ACCESS_WIFI_STATE | To generate de-identified unique identifiers for end-users. |
WRITE_EXTERNAL_STORAGE | To store device information, and document logs. |
ACCESS_FINE_LOCATION (optional) | To rectify end-user geographic distribution data, enhancing the precision of report data, and identifyfraudulent traffic. |
ACCESS_COARSE_LOCATION (optional) | To identify fraudulent traffic. |
GET_TASKS (optional) | To enhance the precision in evaluating end-user engagement levels. |
Name of the Permission | Purpose of the Permission |
INTERNET | To permit applications to establish online connectivity and transmit data. |
IDFA | To generate de-identified unique identifiers for end-users. |
Location (optional) | To rectify end-user geographic distribution data, enhancing the precision of report data, and identifyfraudulent traffic. |
WIFI(optional) | To identify fraudulent traffic. |
Name of the Permission | Purpose of the Permission |
ohos.permission.INTERNET | To permit applications to establish online connectivity and transmit data. |
ohos.permission.APP_TRACKING_CONSENT(optional) | To generate de-identified unique identifiers for end-users. |
ohos.permission.APPROXIMATELY_LOCATION(optional) | To rectify end-user geographic distribution data, enhancing the precision of report data, and identify fraudulent traffic. |